Therapy is Fitness and Fitness is Therapy: New Models of Integrated Care for Older Adults!

Now more than ever we need a healthcare system that is focused on prevention, is more holistic and extends care way beyond its traditional borders. But how do physical therapists break out of the traditional care routine that is so limited by insurance reimbursement? In this session we will explore two therapists who have successfully integrated fitness, wellness and rehabilitation into a business model that maximizes the long term impact for their older clients.

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About Cody Sipe
Cody Sipe, PhD is a professor, researcher, entrepreneur, educator and thought leader with 25 years of experience in the field of healthy aging. He is the co-founder of FAI and serves as Associate Professor and Director of Clinical Research in the Doctoral Physical Therapy Program at Harding University. His global mission is to positively effect the lives of millions of older adults around the world by dispelling the many stereotypes of aging and helping trainers be as effective as possible with their clients.
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